Tagged measurement
Posted by asi on 21st November 2025
Tony Regan, Managing Partner at Work Research, was awarded the Tony Twyman Award for the best contribution to a greater understanding of Television & Video and its audiences at the recent asi International Television & Video Conference in Copenhagen. Sponsored by dataBreeders, recipients receive the award itself together with 1,000 Euros.… Read more
Posted by asi on 19th November 2025
Dr. Tanja Hackenbruch, Chief Executive of Mediapulse, was awarded the Tony Twyman Award for the best contribution to a greater understanding of Radio & Audio and its audiences at the recent asi International Radio & Audio Conference. Sponsored by dataBreeders recipients receive the award itself together with 1,000 Euros. Tanja’s… Read more
Posted by asi on 12th November 2025
Significant interest and support were expressed by those present at the recent 2025 asi International Television & Video Conference following the presentation from BBC Media Action’s Tetyana Nikitina. Tetyana’s powerful presentation shared a view from the BBC’s media charity on how media behaviours shift in times of conflict and how… Read more
Posted by asi on 11th November 2025
Following our two earlier asiCasts on the theme of Measurement in 2030 (Panel 1 and Panel 2), this third panel was recorded live on November 5th at this year’s conference in Copenhagen and considered the future of currencies. Traditionally in Europe, JICs and MOCs provide industry research and a single… Read more
Posted on 13th October 2025
In July of this year, Barb Audiences started to include TV set viewing to certain YouTube channels in its service. In his first asiCast John McCarthy, the latest recruit to the asi team, interviews Barb’s Chief Executive Justin Sampson and Chief Operations Officer Caroline Baxter to find out what has… Read more
Posted by asi on 25th June 2025
This is the second edition of our special series of three panels where we pull together a group of measurement experts to help understand what measurement will look like in 2030. The first panel published in May focused on transparency and auditing, and the final panel in September will look… Read more
Posted by asi on 28th May 2025
Our latest podcast is a special edition, the first in a series of three panels where we pull together a group of measurement experts to help understand what measurement will look like in 2030. In later episodes we’ll look at the skills the industry are going to need and how… Read more