Latest industry news & comment

  • asi 2023 International Conference agendas now published

    We are delighted to release the agendas to this year’s conferences, which will be held on Wednesday 8th to Friday 10th November. Join us in the Bay of Angels, Nice, for a packed event in which we promise to leave enough breathing room for debate, networking and knowledge sharing! Click… Read more

  • Bookings open for the 2023 asi International Conferences in Nice, France

    Across all three days of this year’s event, we have had a record number of submissions, reflecting just how much is going on in media and its measurement. Agendas are taking shape and are outlined below, together with information for booking both the event and venue hotel. We are again… Read more

  • asiCast 164: Key takeaways from Cannes

    Now the dust has started to settle after the frenzied activity generated each year at the Cannes Lions Festival, our Research Director, Richard Marks, asked Ian Whittaker of Liberty Sky Advisors for his key takeaways from the event. Having already commented on the extent to which this year seemed to… Read more

  • asiCast 163: The likely impact of the US writers’ and actors’ strikes

    With actors joining writers and striking in the US, we thought it would be a good idea to touch base with our West Coast correspondent Guy Bisson of Ampere Analysis to explore some of the implications. Richard Marks, our Research Director, explores with Guy the main issues that are driving… Read more

  • asiCast 162: Has the online advertising bubble burst?

    For 20 years or so it seems the advertising industry has been dominated by the supply side. The internet was the only game in town and its rapid development seemed to be funded with an unlimited supply of advertising money. In this period advertisers felt compelled to invest in digital… Read more