Tagged BVOD

asiCast 170: Managing change in challenging times for the JICs

As the TV industry and the JICs it serves face a number of common challenges around the world, Richard Marks, asi’s Research Director, interviews the new CEO of OzTAM, Karen Halligan, about the integrated VOZ service introduced in Australia to the measurement of total TV at the beginning of the… Read more

asiCast 165: What will be the consequences of Barb’s governance of CFlight?

CFlight provides total deduplicated reach and frequency analysis of both linear and on-demand broadcaster campaigns and was originally introduced into the UK market by Sky. A couple of years ago this service was extended to include other UK broadcasters and recently it was announced that the oversight and governance of… Read more