Tagged AI
Posted by asi on 8th July 2026
The 2026 asi New Perspectives Award Sponsored by We are delighted to announce that the winner of the 2026 asi New Perspectives Award is Magdalena Paczocha of Ipsos UK. Introduced by asi at the International Conferences in Copenhagen last November and launched in March of this year, this Award aims… Read more
Posted by asi on 24th June 2026
A group of agency professionals in the UK recently launched a collaborative organisation they called The Media Planning Group (MPG) to address what they regarded as a troubling decline in the craft of media planning. They were concerned about the use of confused and inconsistent terminology when, for example, strategy… Read more
