ASI

Cross-media planning and insights in the Netherlands - Karin Schut of Vinex talks to Richard Marks about the RFP published by the NMO as their media audience measurement project continues to develop #research #xmedia #measurement asiconferences.com/asicast-140-cr…

Total video viewing, panels and big data - identity resolution to determine who is really watching. Richard Marks speaks with Mainak Mazumdar of Nielsen asiconferences.com/asicast-139-id… #measure #television #video

test Twitter Media - Total video viewing, panels and big data - identity resolution to determine who is really watching. Richard Marks speaks with Mainak Mazumdar of Nielsen 
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Video currency measurement is at a critical point. With a number of solutions being put forward, Richard Marks talks through the strengths and weaknesses of many different approaches with Bill Harvey of Research Measurement Technologies #measurement #video asiconferences.com/asi-casts/asic…

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