Tagged online

Context, cross-platform and cost: priorities for measurement?

Richard Marks, asi’s Research Director, reports from the International Publishing & Data Conference in Lisbon This month’s International Publishing & Data Conference in Lisbon was a landmark event. The conference has been held every two years since 1981, known variously as the Worldwide Readership Symposium and more recently the PDRF.… Read more

asiCast 97: The prospects for the Britbox SVOD product

Shortly after the announcement that the BBC and ITV were planning to launch their SVOD product Britbox, our Research Director Richard Marks spoke with Nigel Walley, CEO of Decipher, about the project. It offers the best of British television (from the BBC and ITV) and the interview outlines the history… Read more