asiCast 73: The relative value of media – perception and reality

A short while ago, the Radiocentre in the UK produced a piece of research that was unusual in that it was welcomed by virtually the whole industry. In this asiCast Brian Jacobs, Founder and CEO of BJ&A, speaks with the Radiocentre‚Äôs Director of Planning, Mark Barber, about the study, which … Continue reading asiCast 73: The relative value of media – perception and reality